I'm still stuck between calling The Tour 23 a clever marketing trick or a feast for the senses. Contradictions have always nested at the heart of the brand, between beauty and its toxic standards, so it's self-aware of them to highlight that in an audience-facing film. It's undeniable that the VS shows have held spectacle in high regard and cultivated a fanbase that outnumbers the actual consumers, but this film will feel like a treat even if you don't care for luxury wear. Even more, it's perhaps a bit too likable: it's lush without being kitschy, it's woke without the overt politics, it's fun, but not a joke, and most of all, it brings us closer to the visions of creators from around the world who have so much more to give than what they've given Victoria's Secret.
Actor: Adriana Lima, Adwoa Aboah, Candice Swanepoel, Doja Cat, Emily Ratajkowski, Gigi Hadid, Hailey Bieber, Imaan Hammam, Julia Fox, Lily Aldridge, Naomi Campbell, Sui He, Winnie Harlow
Director: Cristina Sánchez Salamanca, Korty Eo, Lola Raban-Oliva, Margot Bowman, Umi Ishihara